When I was a newbie writer, I had no idea I wasn’t supposed to respond to reviews. And I did a couple of times until I was told it was a no-no. I look back at that time now, and I’m kind of embarrassed. But one of the reasons I thought it was okay is that I work in a retail/wholesale business, and we are told we ARE supposed to respond to reviews. We are supposed to try to make the customer happy in any way we can. And I’ve noticed on Amazon, for physical products, many vendors do respond to reviews.
So why aren’t authors supposed to? Honestly, I don’t have a good answer for that. I have some ideas, but I’m not sure I’m right. What I’m thinking is that books are so subjective that we can’t really respond to an unhappy reader and make things better. Either they liked it or they didn’t. But what about books that are badly edited? Should authors say anything about that or just hang their head in shame and try to fix the problem without responding? Should an author thank the reader for pointing that out and say they will do their best to correct the situation?
What even started me thinking about all this is an email I got from a company who helps businesses get reviews. It was a link to their blog post that talks about how you should never (on your own site…you can’t fix Amazon) take down negative reviews because it seems untrustworthy to do that. Which I have to agree with. They talked about how you should always respond in some way that assures the customer you’ll do everything in your power to correct the problem. So why can’t authors do that? Why are we limited when other retailers are encouraged to do it? Just something to think about.
What do y’all think?
Do you respond to negative reviews?
Posted in Uncategorized, tagged comments, response, reviews, zoe winters on September 23, 2010| 15 Comments »
I want to throw a question out to some of you who are authors. On Zoe Winters’ blog, we were talking about reviews and how crazy and mean some readers are, etc. I was going to ask this question on her blog (since there are so many more people following it), but I didn’t want to use her blog for my own ramblings. The question is, how many of you actually respond to reviews on Amazon or other places? Does it depend on what the reviewer says or how personal they get with you? I recently responded to some negative reviews, and I got responses back from two different readers. One was kind of hateful and basically said authors shouldn’t respond to negative reviews because it was like a kid trying to get a better grade from a teacher or something like that. The other reader was very nice and explained more about why he hadn’t liked the book. My whole intent was to find out why they didn’t like it. I did probably piss off the first reader because she had said that “Blind Freddy” could have seen the twist coming. I thought that was a little too sarcastic, and said something to the effect that “Blind Freddy” must be good at that sort of thing, but none of my beta readers figured it out. I was also trying to interject some humor in my comment. Didn’t work. LOL Later I thought I probably should have let all of it go. But I’m one of those people who is laid back and easy going most of the time. So when something gets to me, it REALLY gets to me. Since things usually don’t. :0)
Read Full Post »